Uganda to Use Social Media in Promoting Tourism

Social Media

The Ministry of Tourism has launched a campaign to promote the tourism sector online.
The tourism minister who launched the social media campaign on Facebook and Twitter, ‘dubbed My Uganda’, noted that this will  give Ugandans and international visitors an opportunity to share their experiences of the country.

Through this forum, tourists will be able to  share impressions, experiences and memories of the country, its people, wildlife, gorilla tracking adventure, scenery and culture online through the social media channels.

Uganda was ranked number one tourist destination center for the year 2012 by lonely planet, a thing that has seen increased number of tourists in the country. There are many attractions in Uganda like mountaineering experiences, Gorilla trekking experiences, wildlife, cultural experiences, nature.  Tourism is the second foreign exchange earner of the country, though has been long been neglected through less budgetary allocations.

However, the government has since come up to support and improve the industry by allocating it with increased budget which will see roads in the parks improved and marketing strategy improved. In two years time, Uganda will be the leading tourist country in Africa.


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